Kaiser Permanente — keeping the message on brand

Kaiser Permanente is the largest non-profit health maintenance organization in the United States. Throughout the country, there are various groups who manage marketing communications and advertising for local regions. In 1995, we established a relationship with Kaiser Permanente as one of the stewards of the brand—maintaining consistency in advertising and collateral. Our role has expanded significantly since 2003 as they build the THRIVE brand, to include various print collateral, online communications and environmental graphics.